Are you feeling the pressure of trying to make sense of web design and digital marketing?
We have you covered! Our all-inclusive plans offer the right mix of professional design and top-notch marketing strategies to help your business reach new heights.
We allow business owners to focus their efforts on the operation of their business, while we look after their online presence. We bring the expertise and research to develop the following:
- A professionally designed website that reflects what customers want to see, as determined by our extensive research.
- Keyword targeting to improve organic ranking and ensure the site speaks to their target market.
- Performance of their website from the standpoint of search engine visibility, customer engagement, and conversions.
Knowing what works is the first hurdle
Get a mix of the right services to ensure the success of your website marketing efforts.
To provide the right support, we include the following in all our service plans:
Research & Planning
- Keyword planning and competitor research to align your content to what will draw in the most visitors
- Creation of your customer avatar to ensure website messaging is aligned to what will resonate with the customer
- Sales funnel planning to help your business with higher conversions (Tier 2 & 3 only)
- Custom content and messaging for target market
- Complete Google Analytics integration and monthly reporting
- Quarterly strategy sessions with your Account Manager to develop strategies based on analytics, and plan out actions you can take and strategies we will implement, over the next 90 days
Website Design & Development
- Hosting of your website on our state-of-the-art servers. We NEVER use budget shared hosting providers.
- Free domain transfers or registration, and we pay for the domain renewals for as long as you’re a client with us.
- Professionally designed website using WordPress CMS
- Tailored to the target customer
- Includes input from client on design and branding
- Unlimited future updates and edits
- Full licensing of all software related to operation of the website (typically $500 – $1000 per year, if paid for by site owner)
- Unlimited fully licensed images and videos for use on the site, including full optimization to preserve load times
- Ongoing maintenance of the website, with updates, edits and optimization
- In-house email marketing platform with list generation and custom campaigns, to maximize customer engagement
- Choose from the following enhancements, depending on selected plan:
- eCommerce Solutions to handle sales of products and services
- Learning Management System to offer courses to your customers
- MLS Realtor system to showcase your listings under your own brand
- Appointment & Booking system to allow your customers to book anything from a consultation to a service visit (also allows for multiple employees, services, etc)
- Multi-vendor eCommerce to allow for selling of other people’s products and services
- Guest blogging system with moderation and cross-promotion
Search Engine Optimization
- On-page SEO of all site pages
- Off-page SEO for promotion of website and articles to common directories and listing services (Tier 3 subscribers only)
- Conversion of client content into blog articles for improved SEO
- Custom articles written for you, by our professional content developers (Tier 3 only)
- Custom content development for minor website updates
- Backlink analysis and optimization to maximize website reputation and remove negatively impacting links (Tier 2 & 3 only)
- Google My Business listing management to ensure you rank high in local searches
- Posting to Google My Business to promote accelerated SERP ranking (Tier 3 only)
- Directory listing claiming and update in other listing services, such as Yelp, 411, CanadaOne, Tripadvisor, etc (Tier 2 & 3 only)
- Online customer review monitoring (Tier 2 only)
- Customer review management, including direct response on your behalf and forwarding of negative reviews (Tier 3 only)